How Much Does It Cost to Start a Restaurant?

The Investment How Much Does It Cost to Start a Restaurant?

If you’ve been researching “How much does it cost to open a restaurant?” Perkins can provide you with the answers you need. One of the best reasons to partner with a long-standing brand like Perkins is that we’ve opened hundreds of franchises throughout the decades, so we know exactly what you’ll need to get started. All of our restaurant and bakery franchise costs contribute to resources such as real estate support and training designed to save you time and money at every opportunity.

Here, we’ve provided you with estimates on some of the costs you’ll incur as a Perkins franchisee. For even more accurate information, get in touch with our team!

Invest in the All-American Restaurant What Does it Cost to Own a Perkins Restaurant Franchise?


$1.5M - $2.4M



Total Investment



The Total Estimated Initial Investment

The total cost to open a new Perkins franchise is estimated to run between $1,520,000 and $2,489,000. This includes just about everything you’ll need to get started, including:

  • A commercial lease on a spacious location
  • Equipment
  • Opening inventory
  • Furniture & fixtures
  • Signage
  • Initial marketing expenses
  • …And much more!

Since we’ve developed such a comprehensive breakdown of our restaurant and bakery franchise costs, there’s less worry of encountering unexpected expenses — so you can stay on track toward meeting
your goals.

a rack of desserts by Perkins


ExpendituresLow AmountHigh AmountPayment Method
Initial Franchise Fee Training$40,000$40,000One Time Payment
Training Fee & Training Expenses$82,000$104,000As Arranged
Real-Estate - Rent for 3mo.$20,000$60,000As Arranged
Improvements$575,000$1,250,000Progress Payments
Interest During Construction$25,000$30,000Progress Payments
Equipment & Seating$490,000$590,000Financed or As Incurred
Signs & Decor$53,000$82,000As Arranged
Site Plans & Engineering Drawings$12,500$18,500As Arranged
Travel for Opening Guide Meeting$0$750As Arranged
Smallwares, Opening Inventory & Uniforms$50,000$70,000As Arranged
POS System$20,000$25,000Lump Sum
Help Desk & Maintenance$875$875Annually
Computer Related Security Services$2,500$3,000Annually
Grand Opening Promotion$4,000$10,000As Incurred
Miscellaneous Opening Costs$45,000$55,000As Incurred
Additional Funds - 3 Months$100,000$150,000As Incurred
Online Learning Management System$550$550Anually

Reduced Royalties When You Franchise with Perkins

Because we’ve been in business since 1958, we understand that it can take time for any new restaurant to develop a strong presence in its community and establish a customer base. As an incentive for new franchisees, Perkins offers reduced royalties during your first years in business to give your franchise
time to reach its full potential.

Year 1 Royalties

Year 2 Royalties

Year 3 and Beyond

Multi-Unit Franchise Save Up to $20,000 in Multi-Unit Discounts

Interested in opening multiple restaurants? Perkins can help you develop your entire area to its fullest potential. When you invest in more than one Perkins franchise, you’ll be leveraging the time you’ve already spent learning our processes and enjoying significant discounts along the way: you could save up to $20K when you open three or more locations!

When you contact us, be sure to ask about franchise and development fees for multi-unit operators.

LET'S TALK ABOUT Your Next Steps on Your Franchise Journey

Find out how you can be a part of our family, and help us to bring the Perkins experience to more and more loyal diners, through single-unit operations and multi-unit ownership opportunities

breakfast meals at Perkins

Breakfast Meals All Day

desserts by Perkins

The 4-part meal revenue Model & More

lunch at Perkins

the late afternoon Lunch Rush

Late Night

Perkins Patriot Program Incentive

Perkins participates in the International Franchise Association’s Veterans Transition Franchise Initiative program to provide franchise opportunities to qualifying veterans. The purpose of the VetFran program is to honor those men and women who have served in the U.S. military. The VetFran program was developed to help veterans transition to civilian life. VetFran is a voluntary effort of International Franchise Association member-companies that is designed to encourage franchise ownership by offering financial incentives to honorably discharged veterans.

Perkins Restaurant & Bakery

Perkins’ VetFran program incentive is called the Perkins Patriot Program (the “Patriot Program”). Perkins’ Patriot Program incentive provides a 25% reduction in the Initial Franchise Fee due under Perkins’ single unit Franchise Agreement for New Development Units only. This Incentive may not be combined with any other Incentive program and applies only to the first New Development Unit. To qualify, a prospective franchisee must request the Patriot Program at the time of application; must meet Perkins’ then-current qualifications for new franchisees; the franchise must be at least 51% legally and beneficially owned by persons meeting Perkins’ qualifying veteran status; the prospective franchisee may not have previously received a Veterans Incentive or Patriot Program incentive from Perkins. Perkins may discontinue this Patriot Program at any time.

Site Selection and Real Estate Support

Perkins stands out from other restaurant franchises because of the size of our locations. Our restaurants are typically at least 4200 square feet, so there’s plenty of room to accommodate a large number of guests at any time of day. A good deal of the estimated restaurant and bakery franchise costs will likely relate to securing a commercial lease and performing the necessary buildout.

Perkins provides our franchisees with guidance when it comes to selecting and preparing a new location. A few of the criteria we look for include:

  • General location
  • Traffic patterns
  • Available parking
  • Size, layout and other physical characteristics
  • Rental terms and lease
  • Economic circumstances of the community
  • Other basic demographic data

This is another significant benefit of working with Perkins. Our longevity means we know just what to look for in a location and how to set franchisees up for success.

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